thesilversiren: (Default)

Lest anyone think that I’m completely anti-Apple, really I’m not. I like well designed programs and products and for the most part, I do believe that Apple delivers on that. There are a number of things I don’t like about Apple’s business practices, mostly in how limiting they are to app developers and that essentially Apple’s mindset is that they know how you’re supposed to use their products (examples- they make it so that end users can’t upgrade their products or make simple repairs. Heck, you can’t even change a battery on your iPhone) But honestly, they know design. I have owned a few iPods and loved all of them. And I admit, I love my MacBook, even if I do miss the ability to close the laptop without it hibernating (Seriously, Steve Jobs- mothers of the world would love it if you could do that)

I use iTunes for my music, and up until this new version, have loved every minute of it. For whatever reason, iTunes 10 has decided to break some of my compilations by the artist. Yes, I know part of it is that it defaults its search by artist, not by album. Once I fixed that, it still tried to break it up by artist within the album and several of the tracks on a few albums were out of order. (The real fix- From View, select Column Browser, and uncheck artist and check album. Then, select the album you’re looking from from the menu and your tracks will be in order. Which is good. I’m not sure I wanted to listen to Hair in order of who performed all the tracks.)

The aggravating thing about this is that I spent the better part of two days trying to rename files to get it to sort properly- and the two albums in question were albums I had purchased from the iTunes store and had for over a year.

Mostly, I just needed to vent. iTunes 10 worked quite well, and I’m not entirely sure I like the way they defaulted their displays- or the way that various items are now buried in sub menus. It used to be that the option to group compilations together was under preferences, it’s now buried under the Column Browser (which is under the View menu). Oh well, just one of the various bumps.

However, one thing that I do like, that I think I’m in the minority of… are the vertical stoplight buttons. Hear me out- yes, it’s confusing. But when you have iTunes playing in the background, it’s wonderful to shove the window into the upper right and be able to see those buttons all the time. That way, when I’m working in Super Notecard or futzing around in Chrome, I can just click on my mini-player and have it expand to the full window. I also like the new icon- again, in the minority there.

(But really, I do miss the colors! Monochrome makes me sad)

Originally published at American Whitney. You can comment here or there.

thesilversiren: (typewriter head)

Okay, people. I’m a geek. I’ve been using computers since I was a kid and still remember DOS. I studied computer science in college. I’ve been designing web pages since 1997, though I still have a lot to learn about some of the newer changes (forgive me, two kids’ll knock you out of the loop).

So I’ve been very interested in this ongoing tech kerfluffle between Apple and Adobe over the iPhone/iPad and Flash. Steve Jobs posted this on today, explaining his stance on Flash.

Read the rest of this entry » )

Originally published at The Fabulous Whitney Drake. You can comment here or there.

thesilversiren: (Default)

When Gizmodo posted their photos of the next iPhone prototype, it seemed to me that all the references to cloak and dagger deals to get their hands on a lost prototype was merely Gizmodo covering up a deal with Apple to leak it. Only, once Apple started sending out nasty notices about the missing device, it became clear that that wasn’t the case. I assumed that Gizmodo would be banned from the next few Apple press conferences, but never expected what happened next.

Police showed up at Gizmodo editor Jason Chen’s house, and executed a warrant, seizing his computers and some personal property. The problem? You can’t use a warrant to seize materials from a journalist. Under shield laws, those sorts of things have to be decided by a judge first- weighing whether or not it violates journalistic shield laws to take them, and then defining what the specific scope is. (Here’s Wired’s breakdown of the situation, with a legal expert weighing in)

Read the rest of this entry » )

Originally published at The Fabulous Whitney Drake. You can comment here or there.

thesilversiren: (tv)
Ouch, Apple. What happened? You've had your "I'm a Mac. I'm a PC." series of ads, that are without a doubt... hilarious. Witty, clever, you've had plenty of fun pointing out Microsoft's diminishing market share in colleges, pointing out what a strong OS you have. Even how easy it is to switch.

Then Microsoft released their "I'm a PC campaign" and tried to take back their image, as well as focus a positive light on their overall brand- not necessarily the OS.

So you followed up with these two spots: "The V Word" and "Bean Counter." Both videos behind a cut to save f-lists )

Do they work? No. They've lost the clever, hip attitude of the ENTIRE ad campaign. "The V Word" seems more in line with the previous ads, but focuses on Microsoft, rather than Apple. In a different way. Even when PC was doing something silly to get people to buy his computers, it was mostly aimed at pointing out how Apple works different. But in "The V Word," there's no mention of Apple's OS. It's just making fun of Microsoft.

Then, there's "The Bean Counter." The sole focus of the ad is pointing out that Microsoft is spending money on advertising. When, if you think about it, we've been inundated with ads from Apple for the iPod, Macs, iPhone. While Apple's advertising was focused on gaining market share, they're essentially calling Microsoft out for trying to rebrand themselves- after Apple has succeeded in labeling them as a "fuddy duddy."

Bottom line, these two ads come across as mudslinging. Minimal focus on products, just attacks. The campaign has been becoming more and more negative, but up until now, they at least tried to be fun.

EDIT: There's ANOTHER new ad called "Bake Sale." Same take, making fun of Microsoft for spending money on advertising rather than "fixing Vista." By the by, if you're actually believing Apple's line... let's look at it this way. The "I'm a PC" campaign was a huge push to revitalize the BRAND for Microsoft. To humanize it, since the brand has always been Bill Gates, who despite giving away more money to charity than just about anyone out there- still comes off as a little cold, geeky and well... just unhip. Vista, as far as operating systems goes, has been touted as a big failure. They build it up as the next big thing, released an OS that isn't compatible with most software and has a tendency to eat up a lot of computer resources. So I don't blame them for trying to change people's minds. It's just good business.

Bake Sale behind the Cut )


thesilversiren: (Default)

July 2011

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